Album Archive

January 2012

Bringing customer service to your social media strategy

It's well known that social media can do wonders for a brand. Many businesses have at least a Facebook page, if not also Twitter, Google+, YouTube, and Yelp, among others. These are great ways to promote brands, yet so many don't take full advantage of...

January 2012

Why you should upgrade your web browser

At Album we pretty much live and breathe the web. We know that's not quite normal, though. In fact, most people don't even know what kind of web browser they use. They just know which icon to click to get from point A (their desktop)...

December 2011

Bistro 24 Website

As a restaurant located in a large corporate complex, when Bistro 24's customers are not looking at their computer screen, they are on their phone. To accommodate these users' needs, Album developed a fully responsive website that adapts to whatever screen the customer is...

September 2011

SEO Myths: Things that won’t help your site rank higher

Search engine optimization (SEO) is a constantly changing game that requires a great amount of time and effort. It also requires keeping up with Google's algorithms, which are always in a state of flux and mostly kept secret. Sometimes all of the information floating around...

August 2011

How do you refresh the brand of an American classic?

A few weeks ago Budweiser introduced a new icon and packaging design for the first time in a decade. The company hopes emphasizing their "bowtie" symbol will help reverse a trend of declining sales, especially among younger consumers in their 20s and 30s. Most of...