The Colony House Venue Branding

The Colony House venue logo

The Colony House Venue Branding

A rustic event space in Anaheim that feels like home.

That was the venue branding challenge: Create a contemporary brand identity that looks and acts modern, but feels like home.  But it was hardly a challenge, with such a beautifully designed facility.  Our job was to position the brand to drive leads and complement the existing Craftsman-style ambiance.

As usual in our strategic branding process, the brand positioning came first.  With a clear strategy for the brand, the next step was logo and identity design:

Logo Design Concepts


We landed on a contemporary mark with an initial focus on the “H” in house, but pieced together with a “C” for Colony and smaller “T’s”.  The color palette is earthy and muted, emphasizing warmth and comfort with a modern twist.

venue color palette
Logo Usage Guidelines
The Colony House Brand Guidelines

With the identity established, we moved to building a responsive website.  It’s a small site with impactful copy and photos, optimized perfectly for mobile phones and larger screens. Print collateral was designed and produced, including business cards, leave-behind brochures, letterhead and more.

What was the result? An influx of new leads for The Colony House, now a wildly popular venue for weddings, social gatherings and corporate events.  Another beautiful venue in the 24 Carrots portfolio.

Venue Website Screenshot
Branded Venue Responsive Web Design
The Colony House Marketing Card